LOREAL
domain/Media and Entertainment+UI/Identity+team size/02
Google required Cybage to be their Creative Partner in providing design solutions to their clients.We provided Brand channel designs for YouTube, Interactive banners, Contests, Mobile Galleries etc. in the Initial Phase.
Overview
Google required Cybage to be their Creative Partner in providing design solutions to their clients. We provided Brand channel designs for YouTube, Interactive banners, Contests, Mobile Galleries etc. in the Initial Phase.
Please click the below thumbnail in order to view project screenshot
Overview
We are the creative partner of Google for providing design solutions to their clients. L’Oreal wanted to create videos to promote and market upcoming products through social media and use You Tube as their channel.
Approach
We created a You Tube brand channel for L’Oreal to showcase demo videos. On the home page we proposed filters for categories like hair, skin, and cosmetics which would make the process more intelligent by serving up specific, relevant videos.
Result
Users come to the L’Oreal brand channel home page which has a tray of videos. They use the filter criteria’s to determine their hair type, color, shape, etc. Based on their preferences, the results show up as demo videos. Users can view the video’s and learn how to use products that are of interest to them.